Uptown Cigarettes: A comparison Of media treatments in the African American market And the general market
Minority Marketing: Research Perspectives For The 1990's (The Academy of Marketing Science), Vol. 6. December 1, 1978
The UofL College of Business enhances the intellectual and economic vitality of our city, the region, and the broader business world through our academic programs, research, and community outreach activities. We strongly believe that lives improve through entrepreneurship, innovation, critical and rigorous thinking, diverse ideas, and people.
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