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BBA Outcomes & Careers

BBA graduates gain expertise and universally-applicable knowledge in essential business administration and management areas including economics, marketing, accounting, finance, statistics, operations, leadership, and computer systems. With the degree’s exposure to a broad range of business areas, there is a diverse range of career opportunities—many tied to areas of interests related to a BBA minor.


  • Build research skills and familiarity with business practices in leadership and management, statistics, marketing, economics, tax, and accounting.
  • Become proficient in using current essential business technologies.
  • Develop soft skills, including communication, teamwork, problem-solving, critical thinking, and decision making.
  • Understand the ethical issues related to a business workplace.
  • Cultivate an understanding of the global business environment.

Career paths for business professionals with a BBA include:

  • Sales Manager
  • Business Consultant
  • HR Specialist
  • Market Research Analyst