Bachelor of Business Administration (BBA)

The Bachelor of Business Administration (BBA) provides exposure to a broad survey of business topics, helping you develop a strong foundation for a successful career within the business community. While gaining essential knowledge from our business core courses, you’ll also have the opportunity to use elective hours to craft a minor that aligns with your career interests and goals from within or outside of the business school. This degree is presented online or on-campus.

Success & Outcomes

Explore BBA Programs

In-Person BBA
The in-person BBA offers a broad, hands-on education in management, marketing, accounting, finance, and leadership—preparing students for versatile, rewarding careers in today’s dynamic business world.
Online BBA
Earn your BBA online and experience the same quality business education, expert faculty, and career preparation as our on-campus program all from the comfort of your own home.

Bachelor of Science in Business Administration (BSBA)

Bachelor of Science in Business Administration (BSBA) emphasizes a quantitative curriculum focused on providing students with a knowledge of business, management, economics, finance, accounting and marketing, giving students an advanced analytical skillset. Students learn innovation and business principles while developing skills in business communication and decision-making.

BSBA Areas of Study

Accountancy
Learn the language of business — analyze, manage and interpret the financial information of companies and organizations.
Computer Information Systems
One of the most sought after skillsets in the global economy, learn information systems with strategic business importance.
Economics
Economics is the first choice for students seeking cutting-edge careers and life experiences.
Finance
Learn economic theory, accounting measurements, mathematical and statistical models, data analysis and more in in the fundamental study of risk analysis and risk management.
Management
Learn how to utilize human, financial and physical resources to produce effective, efficient results.
Marketing
Study the business of business. Research product and service markets, brand management, communications and more.

By the Numbers

$42,682

Median early career salary for BBA graduates.

#4

Best Business Administration program in Kentucky.

#26

In Best Online Bachelor’s in Business Programs U.S. News and World Report rankings.

Business Minors

Add strength and breadth to your bachelor’s degree with a business minor from the College of Business. A business minor enhances your resume by complementing the knowledge of basic principles and practices of business with your bachelor’s degree.

AACSB Accredited and Nationally Ranked

Get your BBA from the AACSB Accredited UofL College of Business for lasting degree credibility. The AACSB sets high standards, and only the top 15 percent of all business schools in the nation are accredited. 

Our programs are perennially ranked nationally and globally amongst the best business schools by such prestigious outlets as The Princeton Review, Best Masters, and U.S. News & World Report.

Learn More About Our Rankings