Episode 107: Building a Potbelly Dynasty

An Interview with Hampden Keil, COO of The Keil Group

Kathy Gosser interviews Hampden Keil, COO of the Keil Group, LLC, to discuss his journey into the restaurant industry and his experience in building a Potbelly Sandwich Works multi-unit franchise business alongside his father, Bryant Keil. He talks about his background in journalism, his extensive experience in the restaurant industry and the valuable lessons he learned working at Lettuce Entertain You Enterprises. The conversation delves into the Keil Group’s ambitious plans to expand their footprint by adding 23 new Potbelly units to their existing 13, the importance of operational systems and the evolving dynamics of family-run businesses. Keil offers insights into the challenges of hiring and training staff, the significance of having a strong support system and the advantages of being a Potbelly franchisee.

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