The online Franchise Management Certificate is designed to help current or future franchisees embrace their full potential and succeed as a business owner. The certificate is also ideal for those working for a franchisor, as it provides critical insights into the franchising business that will assist in building long-standing relationships.

UofL's online Franchise Management Certificate* delivers critical insights and practical knowledge around the fundamentals and core skills of franchise management. Regardless of whether you're just getting started as a franchisee, looking to expand an already growing enterprise or position yourself for a leadership role with a franchisor, this certificate will enrich your franchising knowledge through courses in franchise law, human resources management, finance, strategic planning and more.

Offered by the College of Business at the University of Louisville and the Yum! Center for Global Franchise Excellence.

*Bachelor’s degree required.

Franchise Management Certificate Highlights

  • Develop the skills and knowledge needed to acquire, run and grow a franchise business with courses designed in partnership with industry executives.
  • Learn from instructors with extensive experience in the industry.
  • Connect and network with other franchise professionals across the industry.
  • Learn on your own time and in your own space with 100% online classes and 24/7 access to coursework.
  • Get a jump start on your MBA — 100% of credits earned in the certificate program apply to completion of your UofL MBA (you must apply separately to the MBA).
  • Receive a Credly badge upon program completion as a token of your skills and knowledge — add it to your signature, communications, social media, resume or personal branding materials.

Academic Year Tuition

$800 per credit hour
$600 per credit hour active-duty rate

This program is NOT a Title IV federal financial aid eligible program. Tuition rate does not include costs associated with a specific course or program, such as textbooks. Tuition, fees and charges are subject to change and effective on the date enacted.

For additional information on educational expenses and the Cost of Attendance, please visit the Student Financial Aid Office website.

Be aware! Other fees apply – please check our tuition page for all applicable costs.

Tuition, Fees & Aid

Does your employer offer tuition reimbursement?

Because successful franchisees help the bottom line of franchisors, some students may be able to get financial support from their franchisor. You may be required to submit a request for tuition reimbursement. Download a Sample Request Letter [PDF 1] [PDF 2] to get started.


"At the College of Business, we think you can become even more successful when you are armed with the education and the knowledge you need to run your franchise business."


KATHLEEN GOSSER, PH.D.
CO-CREATOR & FACULTY
FRANCHISE MANAGEMENT CERT

Franchise Management Certificate Outcomes

Franchise ownership is a practical pathway to entrepreneurship. According to recent statistics from the International Franchise Association (IFA), the franchising industry has more than 740,000 franchise operations in the United States, employs nearly 8 million workers, and contributes more than $400 billion to the gross domestic product. The franchise industry is outpacing growth of the overall economy and is projected to grow even more in coming years.

Franchise opportunities are available across many industries including food, hospitality, automotive, education, health, home services, retail and more. By completing this program, you will develop the expertise needed to start your own franchise business, expand your current enterprise or position yourself for a leadership role in a franchise organization.

Opportunities for career growth in franchise management are endless. Reach out for more information today to find out how UofL Online can help you take the first step.

Franchise Management Certificate Application Deadlines
 

Application DeadlineTermStart Date
December 8Spring IJanuary 8
January 29Spring IIFebruary 12
March 4Spring IIIMarch 18

For more information on the admission and application process, please contact our graduate recruitment team.

Admissions Requirements and Steps to Apply

  • Completed online application
  • $40 non-refundable application fee
  • Bachelor’s degree from an accredited college or university*
  • Request official transcripts certifying an undergraduate degree earned from an accredited institution.
    • Electronic (recommended):
      gradadm@louisville.edu
    • Physical Mail:
      University of Louisville
      Graduate School
      2211 S Brook St, Houchens Bldg, Rm 105
      Louisville, KY 40292;
  • Minimum GPA of 2.0

* See the UofL Transfer Credit Policy for more information.

Start Your Application

Franchise Management Certificate Courses

The online Franchise Management Certificate consists of 6 courses (9 credit hours), delivered in 5-week terms. The program is 100% online. Courses are asynchronous and offered each spring and fall semester. Courses do not follow a specific sequence and can be taken in any order.
 

CoursesHours
FRAN 601 Franchising Fundamentals1.5
FRAN 610 Franchise Law1.5
FRAN 620 Buying and Growing a Franchise1.5
FRAN 630 Franchise HR Infrastructure1.5
FRAN 640 Leading Franchise Teams1.5
FRAN 650 Building a Profitable Relationship With Your Franchisor1.5
Total Required Hours9

Course Descriptions

FRAN 601 Franchising Fundamentals

Explore the fundamentals of franchising from the franchisee's point of view. Focus is on the evaluation of franchising opportunities, the legal aspects of franchising and the development of appropriate strategies for the successful planning, implementation and launching of a new franchise business.

FRAN 610 Franchise Law

Gain exposure to the legal and regulatory concepts fundamental to franchising. Coverage focuses on contract and trademark issues in franchising, including: formation of franchise contracts; good faith performance, breach, termination, renewal and assignment; trademark creation, protection and infringement; remedies; and antitrust and trade secret disputes.

FRAN 620 Buying and Growing a Franchise

Gain exposure to the financial terms and considerations for becoming a franchisee and growing operations. Topics covered include evaluating funding sources, preparing financial statements, understanding unit economics and cash flow, tracking financials and developing a business plan.

FRAN 630 Franchise HR Infrastructure

Understand the principles and practices of effective HR infrastructure design. Course will cover legal aspects of HR, creating job descriptions and setting pay levels, recruiting and hiring processes, onboarding and training programs, and retention initiatives.

FRAN 640 Leading Franchise Teams

Learn strategies to drive high performance and keep top talent. Focus is on creating your own organizational culture, leveraging franchisor's training and development opportunities, creating development plans, building recognition programs and reducing turnover.

FRAN 650 Building a Profitable Relationship with your Franchisor

Identify and evaluate strategies for growing a franchise business, including multi-branding, cross-branding, acquisitions, new builds and/or market growth. Specific attention will be paid to franchisor Key Performance Indicators, securing capital, pitfalls to rapid growth and succession planning.

Did you Know?

100%

Online Courses

6

Program Courses

5

Week Terms

Frequently Asked Questions