The Brown Forman

Cardinal Challenge

Real-world business plan competition for real
cash and prizes.

LEARN MORE ABOUT THE INNOVATION MBA

The 2024
Cardinal Challenge

Thursday, July 25 & Friday, July 26 | Louisville, Kentucky
University of Louisville Frazier Hall & the Speed Art Museum

 

 

 

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Brown-Forman Cardinal Challenge

The Brown-Forman Cardinal Challenge is a UofL academic competition with real-world opportunities and experiences designed to stimulate and reward innovative thinking and entrepreneurial persistence.

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Cardinal Challenge Competition Format

The Cardinal Challenge will showcase teams’ presentation savvy in two formats: Business Plan Presentation and Fast Pitch.

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12 teams of entrepreneurial graduate students gather in an online competition for their chance to win more than $40,000 in business start-up cash and prizes. Only the very best teams are chosen to participate in the Cardinal Challenge 2021 playoffs.

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