Difference between revisions of "Product Positioning"
Jump to navigation
Jump to search
| Line 65: | Line 65: | ||
{| class="wikitable" | {| class="wikitable" | ||
| − | ! Model !! Manufacturer Suggested Retail Price !! Horse Power !! Size !! Expected | + | ! Model !! Manufacturer Suggested Retail Price !! Horse Power !! Size !! Expected MSRP (using regression model) !! Price Premium (Expected MSRP - MSRP) |
|- | |- | ||
| − | | Dodge Charger || $31,390 || 300 || 3 || $43,127 | + | | Dodge Charger || $31,390 || 300 || 3 || $43,127 || $(11,737) |
|- | |- | ||
| − | | Genesis G80 || $43,045 || 311 || 4 || $53,206 | + | | Genesis G80 || $43,045 || 311 || 4 || $53,206 || $(10,161) |
|- | |- | ||
| − | | Nissan Maxima || $35,175 || 300 || 3 || $43,127 | + | | Nissan Maxima || $35,175 || 300 || 3 || $43,127 || $(7,952) |
|- | |- | ||
| − | | Chevrolet Impala || $28,895 || 197 || 3 || $36,274 | + | | Chevrolet Impala || $28,895 || 197 || 3 || $36,274 || $(7,379) |
|- | |- | ||
| − | | Infinti Q50 || $37,425 || 300 || 3 || $43,127 | + | | Infinti Q50 || $37,425 || 300 || 3 || $43,127 || $(5,702) |
|- | |- | ||
| − | | Toyota Corolla || $20,555 || 169 || 2 || $25,064 | + | | Toyota Corolla || $20,555 || 169 || 2 || $25,064 || $(4,509) |
|- | |- | ||
| − | | Honda Civic || $21,605 || 159 || 2 || $24,398 | + | | Honda Civic || $21,605 || 159 || 2 || $24,398 || $(2,793) |
|- | |- | ||
| − | | Lexus ES || $40,925 || 302 || 3 || $43,260 | + | | Lexus ES || $40,925 || 302 || 3 || $43,260 || $(2,335) |
|- | |- | ||
| − | | Honda Accord || $24,875 || 192 || 2 || $26,594 | + | | Honda Accord || $24,875 || 192 || 2 || $26,594 || $(1,719) |
|- | |- | ||
| − | | BMW Series 3 || $41,745 || 382 || 2 || $39,234 | + | | BMW Series 3 || $41,745 || 382 || 2 || $39,234 || $2,511 |
|- | |- | ||
| − | | Acura RLX || $55,895 || 310 || 4 || $53,140 | + | | Acura RLX || $55,895 || 310 || 4 || $53,140 || $2,755 |
|- | |- | ||
| − | | Hyundai Accent || $17,350 || 120 || 1 || $12,456 | + | | Hyundai Accent || $17,350 || 120 || 1 || $12,456 || $4,894 |
|- | |- | ||
| − | | Toyota Yaris || $17,705 || 106 || 1 || $11,525 | + | | Toyota Yaris || $17,705 || 106 || 1 || $11,525 || $6,180 |
|- | |- | ||
| − | | BMW Series 5 || $54,395 || 180 || 4 || $44,491 | + | | BMW Series 5 || $54,395 || 180 || 4 || $44,491 || $9,904 |
|- | |- | ||
| − | | Audi RS 5 || $75,195 || 444 || 4 || $62,055 | + | | Audi RS 5 || $75,195 || 444 || 4 || $62,055 || $13,140 |
|- | |- | ||
| − | | Mercedes-Benz E-class || $55,045 || 255 || 3 || $40,133 | + | | Mercedes-Benz E-class || $55,045 || 255 || 3 || $40,133 || $14,912 |
|} | |} | ||
Revision as of 20:15, 24 April 2020
| Model | Manufacturer Suggested Retail Price | Horse Power | Size | Expected MRSP Based on Horse Power | |
|---|---|---|---|---|---|
| Toyota Yaris | 17705 | 106 | 1 | $14,877 | |
| Hyundai Accent | 17350 | 120 | 1 | $16,884 | |
| Honda Civic | 21605 | 159 | 2 | $22,477 | |
| Toyota Corolla | 20555 | 169 | 2 | $23,911 | |
| Honda Accord | 24875 | 192 | 2 | $27,210 | |
| Chevrolet Impala | 28895 | 197 | 3 | $27,927 | |
| Mercedes-Benz E-class | 55045 | 255 | 3 | $36,245 | |
| Nissan Maxima | 35175 | 300 | 3 | $42,698 | |
| Dodge Charger | 31390 | 300 | 3 | $43,771 | ($11,737) |
| Infinti Q50 | 37425 | 300 | 3 | $42,698 | |
| Lexus ES | 40925 | 302 | 3 | $42,985 | |
| Acura RLX | 55895 | 310 | 4 | $44,132 | |
| Gensis G80 | 43045 | 311 | 4 | $44,275 | |
| BMW series 3 | 41745 | 382 | 2 | $54,458 | |
| Audi RS 5 | 75195 | 444 | 4 | $63,349 |
| Model | Manufacturer Suggested Retail Price | Horse Power | Size | Expected MSRP (using regression model) | Price Premium (Expected MSRP - MSRP) |
|---|---|---|---|---|---|
| Dodge Charger | $31,390 | 300 | 3 | $43,127 | $(11,737) |
| Genesis G80 | $43,045 | 311 | 4 | $53,206 | $(10,161) |
| Nissan Maxima | $35,175 | 300 | 3 | $43,127 | $(7,952) |
| Chevrolet Impala | $28,895 | 197 | 3 | $36,274 | $(7,379) |
| Infinti Q50 | $37,425 | 300 | 3 | $43,127 | $(5,702) |
| Toyota Corolla | $20,555 | 169 | 2 | $25,064 | $(4,509) |
| Honda Civic | $21,605 | 159 | 2 | $24,398 | $(2,793) |
| Lexus ES | $40,925 | 302 | 3 | $43,260 | $(2,335) |
| Honda Accord | $24,875 | 192 | 2 | $26,594 | $(1,719) |
| BMW Series 3 | $41,745 | 382 | 2 | $39,234 | $2,511 |
| Acura RLX | $55,895 | 310 | 4 | $53,140 | $2,755 |
| Hyundai Accent | $17,350 | 120 | 1 | $12,456 | $4,894 |
| Toyota Yaris | $17,705 | 106 | 1 | $11,525 | $6,180 |
| BMW Series 5 | $54,395 | 180 | 4 | $44,491 | $9,904 |
| Audi RS 5 | $75,195 | 444 | 4 | $62,055 | $13,140 |
| Mercedes-Benz E-class | $55,045 | 255 | 3 | $40,133 | $14,912 |