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授权专属地区对美国酿酒行业的影响:来自扫描仪级别数据的证据

国际工业组织杂志。 十二月1,2018

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我研究了美国啤酒行业授权专属区域的竞争效应。 关于这种垂直实践的竞争影响,理论是模棱两可的。 使用来自大量杂货店的扫描仪数据,我凭经验检验了威斯康星州要求酿酒商必须在2006中指定独家批发区域后对啤酒价格,数量和销售品牌数量的影响。 使用几个对照组和合成对照组的差异差异模型减少了形式,表明授权提高了价格并减少了精酿啤酒的数量。 销售的品牌总数也有所减少,精酿啤酒制造商受到的影响最大。 调查结果显示,该授权给予批发商保护,并导致分销成本增加,并减少了酿造业的竞争。

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