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朋友还是PHO? 关于降低加工食品中反式脂肪含量的边际估值

管理与应用经济学进展。 三月17,2017

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在1年2006月1日强制性加标反式脂肪的截止日期之前,Nabisco是饼干(0.53亿美元加工食品)类别市场中的领先品牌,并且被列为反式脂肪的“主要成分”的主要来源之一。产品并自愿将其标记为不含反式脂肪。 新产品也被引入市场,并且也被标记为无反式脂肪。 这项研究的目的是确定产品的隐性价格(自愿标记为无反脂肪。使用国家级每周扫描仪数据集),并控制其他可观察到的产品属性,例如非PHO脂肪标签,除了市场条件外,谷物标签,钠标签,品种和包装尺寸,自愿性反式脱脂标签的隐性价格估计为每磅17.64美元,比基本情况高XNUMX%。

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