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变化是一种情绪化的心态:对在线请愿的行为反应

Abigail Koenig,博士 B. McLaughlin
新媒体与社会。 四月1,2018

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学者们越来越关注社交媒体网站中不断上升的消极情绪。 这种消极情绪已经进入那些被认为是亲社会公民参与的网站。 为了研究敌意如何影响用户生成的亲社会环境中的行为,我们使用在网站上发布的网站请愿书进行了实验研究。 Change.org。 这项研究考察了消极性是否会导致传染效应导致更多的消极性和可能发生的不同类型的消极性。 结果表明,当用户阅读负面的请愿书时,传染效应会增加愤怒和焦虑。 然而,我们的研究结果与之前的文献不一致,认为愤怒导致主动行为增加。 相反,我们发现虽然焦虑会导致与请愿相关的行为增加,但愤怒却没有。 这些研究结果对于那些希望通过在线平台参与社会公正的学者和那些人具有重要的理论和实践意义。

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