Germany and USA
The best come together in this year’s heavy-hitting business plan competition as teams of entrepreneurial graduate students gather for their chance to win more than $40,000 in business start-up cash and prizes. Only the very best teams are chosen to participate in the Cardinal Challenge playoffs each year.
The teams present their innovative business concepts to a distinguished panel of judges comprised of experienced entrepreneurs and investors who provide start-up companies with the valuable feedback needed to make their companies successful.
Brown-Forman Cardinal Challenge
The Brown-Forman Cardinal Challenge is now a UofL academic competition with real-world opportunities and experiences designed to stimulate and reward innovative thinking and entrepreneurial persistence.Learn More
Cardinal Challenge Competition Format
The Cardinal Challenge will showcase teams’ presentation savvy in two formats: Business Plan Presentation and Fast Pitch.Learn More
Cardinal Challenge Competition Rules
Learn about competition guidelines, expectations, and eligibility.Learn More