The Brown-Forman Cardinal Challenge represents a prestigious, global academic competition with real-world opportunities and experiences designed to stimulate and reward innovative thinking and entrepreneurial persistence. The University of Louisville Brown-Forman Cardinal Challenge showcases new business concepts presented by MBA and graduate students from 12 of the world’s leading university entrepreneurship programs, including UofL.
Our annual business plan competition regularly attracts the biggest thinkers in grad school entrepreneurship — many of our competition teams go on to win national and international prizes. We’re big on guarantees too. We guarantee you’ll get at least $750 just for participating, and we’re certain your team will leave Louisville, a better team than when it arrived. Also, our judges are big thinkers. Their feedback has a way of making good business plans better and better plans great.