A Minor in Marketing can be very useful because having good marketing skills complements several areas, both within Business and outside of Business. In today’s world, companies are looking for employees who can not only handle the technical aspects of their jobs but can also communicate and market what the company does. In addition, Marketing is pervasive in today’s society and both small and large companies, and even individuals, have to be adept at marketing their strengths. As a result, a minor in Marketing can be very useful both from a professional as well as a personal point of view. Please see the UofL Undergraduate Catalog for the minor in marketing prerequisites and curriculum.